The guys from Måneskin are your next rock idols and here’s why.
They won Eurovision ‘21 covered in leather, and now they don't come off the top of your Spotify.
But what's the secret for a classic Italian rock band like Måneskin to conquer the world, break the chart records, and become a hit on TikTok? Short version: They have Gen Z.
Olivia Rodrigo, Dua Lipa, and K-pop groups are here to prove that their fans are part of this generation and, if you serve authenticity, get used to breaking records.
In addition to the musical style, younger people have been looking for examples of freedom, different expressions, courage to be who you are. And the Italian band formed by ex-introverted teens has conveyed that message with middle-finger-raising energy. So, here are 4 other reasons that bring Måneskin closer to zeners.
1. The emo comeback.
As we've shown you before, Willow Smith and Olivia Rodrigo have brought back sentimental rock, and many brands have once again used elements of that aesthetic in their collections. Full leather cover, combat boots, spikes, and genderless silhouettes are the new ready-to-wear.
Each of Måneskin's members shows that they have their own goth-glam and casual androgyny aesthetic in their personal Instagram accounts, but mostly on stage and music videos. At the Eurovision performance, they wore laminated leather pieces with contrasting crisscross motifs through baggy pants, vests, and bustiers by Etro.
In Zitti and Buoni's video, jackets, boots, chokers, and lots of black eyeliner. They were also chosen for the Gucci Aria campaign, the collection mentioned here. Now it’s obvious why they're Gen Z’s new rock idols.
2. Personal style.
We need to talk about what each of them wears, because it's a real time travel and label-breaking experience. Bassist Victoria De Angelis seems to come straight from the ‘70s: she mixes boho-grunge pieces, flowered blazers, wide leg pants, leather platform boots, and bangs that don't go out of style.
Damiano David, the vocalist, wears casual-androgyny pieces like harness and corsets, with plaid skirts, brutal jackets, and of course, black eyeliner. A real inspiration for e-boys. Like David, drummer Ethan Torchio and guitarist Thomas Raggi give up on any imposition of masculinity on their outfits, proving that rock-glam is genderless and made of leather.
“We just started experimenting and we felt free doing it, wearing makeup or dressing up – those are just ways we feel like we express ourselves.” They told 1883 Magazine.
3. Being brave to be who you are.
The band as a whole has a strong message about breaking gender-roles, woman empowerment, and supporting the LGBTQIA+ community. All these ideas are not just in the outfits used on stage, or in the lyrics, but mainly in attitudes.
During a concert in Poland, a country that has homophobic policies, Damiano and Thomas kissed each other in protest. “We think that people should be allowed to do this without fear,” Måneskin's lead singer told the crowd.
The members also talk about the insecurity of growing up trying to express themselves through music, and how proud fans should feel to be who they are. “Be yourself and surround yourself with people who accept you, and don’t listen to stupid people judging you or trying to label you or limiting you. Just experiment and be who you are.” For the 1883 Magazine interview.
4. Music is a universal language.
Pop from the US and other English-speaking countries is still at the top, but Gen Z seems totally open to trying new stuff. There is no need to explain the success of BTS and other K-pop groups, as well as Spanish songs with Rosalía and Kali Uchis.
Apparently there was even an increase in demand for Italian in the Duolingo app right after Eurovision, and it makes sense, because Måneskin's lyrics deserve to be sung out loud. For the group that is happy, surprised, and working nonstop, this is the definition of universal language.
Quoting a fan comment in the Zitti and Buoni video: Do we understand ONE thing they're saying? No. Are we obsessed? Yes.
The boldness of youth (very youth) in 8 North West outfits.