Y/Project: a space & time odyssey in the middle of a bridge @ PFW.
Y/Project is def a pro when it comes to making a scene.
Back in June, the Parisian brand led by Glenn Martens put a runway for the Menswear collection at the Oratoire du Louvre church, w/ a Muppets parody while the opera Carmen was playing out loud.
Now, Mr. Martens got a symphony reverberating side to side of the Pont Alexandre III bridge on the 8th for a first look of its new S/S20 Women collection, on day #3 of Paris Fashion Week.
.resize281381{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize281381{width: 46.875vw;height: 70.313vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi884201{display: none} .internal .media .lz.normal_dpi813164{display: none} .internal .media .lz.low_dpi286591{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi884201{display: none} .internal .media .lz.normal_dpi813164{display: inline-block} .internal .media .lz.low_dpi286591{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi884201{display: inline-block} .internal .media .lz.normal_dpi813164{display: none} .internal .media .lz.low_dpi286591{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi884201{display: inline-block} .internal .media .lz.normal_dpi813164{display: none} .internal .media .lz.low_dpi286591{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi884201{display: none} .internal .media .lz.normal_dpi813164{display: none} .internal .media .lz.low_dpi286591{display: inline-block}}
.resize647809{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize647809{width: 55.521vw;height: 41.667vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi392998{display: none} .internal .media .lz.normal_dpi985492{display: none} .internal .media .lz.low_dpi329386{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi392998{display: none} .internal .media .lz.normal_dpi985492{display: inline-block} .internal .media .lz.low_dpi329386{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi392998{display: inline-block} .internal .media .lz.normal_dpi985492{display: none} .internal .media .lz.low_dpi329386{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi392998{display: inline-block} .internal .media .lz.normal_dpi985492{display: none} .internal .media .lz.low_dpi329386{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi392998{display: none} .internal .media .lz.normal_dpi985492{display: none} .internal .media .lz.low_dpi329386{display: inline-block}}
.resize822993{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize822993{width: 80.208vw;height: 36.979vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi144233{display: none} .internal .media .lz.normal_dpi528315{display: none} .internal .media .lz.low_dpi416212{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi144233{display: none} .internal .media .lz.normal_dpi528315{display: inline-block} .internal .media .lz.low_dpi416212{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi144233{display: inline-block} .internal .media .lz.normal_dpi528315{display: none} .internal .media .lz.low_dpi416212{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi144233{display: inline-block} .internal .media .lz.normal_dpi528315{display: none} .internal .media .lz.low_dpi416212{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi144233{display: none} .internal .media .lz.normal_dpi528315{display: none} .internal .media .lz.low_dpi416212{display: inline-block}}
โItโs a bit like the Belle รpoque on acid.โ *Picture Martens saying it w/ a laugh.*
.resize899531{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize899531{width: 49.323vw;height: 36.979vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi650052{display: none} .internal .media .lz.normal_dpi15288{display: none} .internal .media .lz.low_dpi6349{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi650052{display: none} .internal .media .lz.normal_dpi15288{display: inline-block} .internal .media .lz.low_dpi6349{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi650052{display: inline-block} .internal .media .lz.normal_dpi15288{display: none} .internal .media .lz.low_dpi6349{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi650052{display: inline-block} .internal .media .lz.normal_dpi15288{display: none} .internal .media .lz.low_dpi6349{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi650052{display: none} .internal .media .lz.normal_dpi15288{display: none} .internal .media .lz.low_dpi6349{display: inline-block}}
.resize608190{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize608190{width: 49.323vw;height: 36.979vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi812213{display: none} .internal .media .lz.normal_dpi30766{display: none} .internal .media .lz.low_dpi972878{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi812213{display: none} .internal .media .lz.normal_dpi30766{display: inline-block} .internal .media .lz.low_dpi972878{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi812213{display: inline-block} .internal .media .lz.normal_dpi30766{display: none} .internal .media .lz.low_dpi972878{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi812213{display: inline-block} .internal .media .lz.normal_dpi30766{display: none} .internal .media .lz.low_dpi972878{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi812213{display: none} .internal .media .lz.normal_dpi30766{display: none} .internal .media .lz.low_dpi972878{display: inline-block}}
.resize-63178{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize-63178{width: 49.323vw;height: 36.979vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi100732{display: none} .internal .media .lz.normal_dpi116466{display: none} .internal .media .lz.low_dpi566709{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi100732{display: none} .internal .media .lz.normal_dpi116466{display: inline-block} .internal .media .lz.low_dpi566709{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi100732{display: inline-block} .internal .media .lz.normal_dpi116466{display: none} .internal .media .lz.low_dpi566709{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi100732{display: inline-block} .internal .media .lz.normal_dpi116466{display: none} .internal .media .lz.low_dpi566709{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi100732{display: none} .internal .media .lz.normal_dpi116466{display: none} .internal .media .lz.low_dpi566709{display: inline-block}}
The whole act: a bunch of street-style-definition-ppl in the middle of a bridge while Johann Strauss's โThe Blue Danubeโ waltz played in the background. ๐ Yea, that space sound from Kubrickโs โ2001: A Space Odysseyโ. ๐ธ
In a sec, the OST switched from orchestral stateliness to a pure industrial noise. U know, when ur mood swings from pliรฉ to 150 BPM. And just like in the movies, Martens gave us sum glimpses of the future โ to the next season, at least.
.resize64020{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize64020{width: 37.188vw;height: 55.833vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi450610{display: none} .internal .media .lz.normal_dpi482113{display: none} .internal .media .lz.low_dpi608326{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi450610{display: none} .internal .media .lz.normal_dpi482113{display: inline-block} .internal .media .lz.low_dpi608326{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi450610{display: inline-block} .internal .media .lz.normal_dpi482113{display: none} .internal .media .lz.low_dpi608326{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi450610{display: inline-block} .internal .media .lz.normal_dpi482113{display: none} .internal .media .lz.low_dpi608326{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi450610{display: none} .internal .media .lz.normal_dpi482113{display: none} .internal .media .lz.low_dpi608326{display: inline-block}}
.resize987387{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize987387{width: 80.208vw;height: 36.979vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi316773{display: none} .internal .media .lz.normal_dpi98420{display: none} .internal .media .lz.low_dpi351807{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi316773{display: none} .internal .media .lz.normal_dpi98420{display: inline-block} .internal .media .lz.low_dpi351807{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi316773{display: inline-block} .internal .media .lz.normal_dpi98420{display: none} .internal .media .lz.low_dpi351807{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi316773{display: inline-block} .internal .media .lz.normal_dpi98420{display: none} .internal .media .lz.low_dpi351807{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi316773{display: none} .internal .media .lz.normal_dpi98420{display: none} .internal .media .lz.low_dpi351807{display: inline-block}}
52 looks on the runaway w/ massive leather coats, asymmetric collars, and the shoes, DAMN. ๐ฅ The heels, the cutting, the amplified over-the-knees brown leather bootsโฆ *add to cart*. ๐ธ
In the crowd, there were even more. Killing sunglasses, dress, leather jackets and looong long coats.
10/10, Y/Project + Y/Project fandom.