Serpenti through the eyes of Ambush x Bulgari
Spotlight on Serpenti’s unprecedented new heroes: the iconic jewelry, watches, and leather bags that have been worn by countless fashionable women.
Bvlgari works with great designers to create colorful, seductive, and original bags. In this latest collection, Ambush x Bvlgari showcases Tokyo-based designer Yoon Ambush, and she puts her unique stamp on Serpenti's and instantly adds such a cartoony mood to the classic bag, making us live for it in some weird way.
Yoon Ambush added her own modern twist to Bvlgari’s long line of Italian heritage with the audacious colors of the Serpenti shoulder bag and loosened up the silhouette. Leather wraps and bright palettes comprise Yoon’s spin on the Serpenti, and she has released three new shapes as part of the capsule. First up: a luxurious scale-texture, top-handle bag fashioned in a quilted nappa leather which also features bold metallic accents and a detachable shoulder strap.
Then we have the Serpenti Minaudière, inspired by photographs that Yoon found on snake-owner forums showing the animals curled into the shape of a heart. She said to Vogue UK that “We need to tell this adorable side of snakes more!” Available in both black leather and aluminum iterations, the unique piece is a nod to both Bulgari – and Yoon’s – DNA as jewelers.
Yoon said “For this capsule collection I wanted to express the bold and contemporary character of Serpenti. Snakes are wondrous and fascinating creatures of nature, but with Bvlgari they also became a symbol of glamour in constant evolution. Natural beauty meets human creation, all guided by a contemporary aesthetic.”
The Ambush x Bvlgari Capsule Collection is the perfect combination of Serpenti's unrestrained charm and the urban-glam touch of the visionary fashion designer.
The Bvlgari x Ambush campaign starring Bella Hadid, 雎晓雯, and Ellen Rosa is available now exclusively on bulgari.com