New Balance's UK Flimby factory & the fresh Desert pack.
There's nothing that can value the design more than a production process that takes care of every detail.
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The New Balance’s Made in UK Desert pack introduces the new 920 silhouette with elements from the 900 and 1000 series and a fresh take on the favorites from the archive: the 1500 and 577.
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As its name suggests, the Desert pack plays around in dark and medium brown shades of suede mudguard and leather overlays — making the neutral earth tones highlight the premium materials crafted with an artisan-like production.
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Although New Balance has been focusing on its Made In USA line a lot, the spotlight for the last 5 months has been at NB's Flimby factory, in the UK, a place that takes pride in not settling for less than premium quality. But what exactly is the premium quality many brands shout out that they have? It's not just an expression any brand can use, 'cause it demands precious labor, care, and attention to the right materials in every step of the way.
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The fresh Desert pack crafted at Flimby carries the same timelessness NB is known for. Aside from celebrity endorsements and trends, the snkrs brand aims for quality, comfort, and performance that last.
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Released on May 21, you can still find the pack on selected retailers like Botega's webstore.
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Come check the best New Balance drops from May.
