Inspiring works and must have pieces of Marc Jacobs
Social distancing and self-isolation have changed most of our social interactions. Streetstyle, photography, and fashion photoshoots are very limited and often near impossible. But, this doesn’t mean we can’t stay creative when confined anyway.
In fact, Marc Jacobs seems to have found a way to use video chat for promoting collections. In this project, he enlisted a few models and artists for a digital campaign to promote his line of handbags and sneakers.
One of the invited artists was the Ivory Coast-based Laetitia Ky. A girl that, using her hair, wire and thread, creates whimsical sculptures inspired by the world around her. Her inspirations come from the hairstyles of women from pre-colonial Africa — where a myriad of tribes would mold their hair into elaborate shapes to convey strength, power, and allure — and reinterprets them with symbols that can easily be disseminated by audiences today.
She took a major step into the fashion world, fronting this collaboration with Marc Jacobs on Instagram. In the posts, Ky shows off her artistic flair alongside three of the American fashion designer's most coveted accessories.
Laetitia wears the Snapshot and the Quilted Softshot.
The iconic Snapshot bag and the Peanuts Jogger sneakers traveled from London to New York City locations through the lens of photographers like Corey Olsen and Alexandra Gordienko.
Cop the bags here and the suede Joggers here, all available at MJ's website.