Gen Z ultimate ideas of comfort.
If you take a look at Billie Eilish's Instagram feed or are a TikTok addict, you've noticed that Gen Z is making its own style rules. A common element among those who enjoy K-pop or challenges on social media is ultimate comfort ideas — forget high heels, the Uggs are back.
.resize836316{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize836316{width: 50vw;height: 56.25vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi681469{display: none} .internal .media .lz.normal_dpi470455{display: none} .internal .media .lz.low_dpi622528{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi681469{display: none} .internal .media .lz.normal_dpi470455{display: inline-block} .internal .media .lz.low_dpi622528{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi681469{display: inline-block} .internal .media .lz.normal_dpi470455{display: none} .internal .media .lz.low_dpi622528{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi681469{display: inline-block} .internal .media .lz.normal_dpi470455{display: none} .internal .media .lz.low_dpi622528{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi681469{display: none} .internal .media .lz.normal_dpi470455{display: none} .internal .media .lz.low_dpi622528{display: inline-block}}
.resize461685{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize461685{width: 100vw;height: 50vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi860117{display: none} .internal .media .lz.normal_dpi285729{display: none} .internal .media .lz.low_dpi691318{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi860117{display: none} .internal .media .lz.normal_dpi285729{display: inline-block} .internal .media .lz.low_dpi691318{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi860117{display: inline-block} .internal .media .lz.normal_dpi285729{display: none} .internal .media .lz.low_dpi691318{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi860117{display: inline-block} .internal .media .lz.normal_dpi285729{display: none} .internal .media .lz.low_dpi691318{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi860117{display: none} .internal .media .lz.normal_dpi285729{display: none} .internal .media .lz.low_dpi691318{display: inline-block}}
The combinations of comfortable shoes with oversized pieces have many references to athleisure, they want freedom to move and versatility in their designs, without complicated concepts. Zeeners are also into sneakerhead culture, which is consistent with the preference for genderless designs, after all, they just want to be who they are , and sportswear brands have understood that.
.resize701872{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize701872{width: 23.854vw;height: 23.854vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi797507{display: none} .internal .media .lz.normal_dpi270838{display: none} .internal .media .lz.low_dpi273471{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi797507{display: none} .internal .media .lz.normal_dpi270838{display: inline-block} .internal .media .lz.low_dpi273471{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi797507{display: inline-block} .internal .media .lz.normal_dpi270838{display: none} .internal .media .lz.low_dpi273471{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi797507{display: inline-block} .internal .media .lz.normal_dpi270838{display: none} .internal .media .lz.low_dpi273471{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi797507{display: none} .internal .media .lz.normal_dpi270838{display: none} .internal .media .lz.low_dpi273471{display: inline-block}}
.resize790134{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize790134{width: 23.854vw;height: 23.854vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi839237{display: none} .internal .media .lz.normal_dpi340148{display: none} .internal .media .lz.low_dpi136801{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi839237{display: none} .internal .media .lz.normal_dpi340148{display: inline-block} .internal .media .lz.low_dpi136801{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi839237{display: inline-block} .internal .media .lz.normal_dpi340148{display: none} .internal .media .lz.low_dpi136801{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi839237{display: inline-block} .internal .media .lz.normal_dpi340148{display: none} .internal .media .lz.low_dpi136801{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi839237{display: none} .internal .media .lz.normal_dpi340148{display: none} .internal .media .lz.low_dpi136801{display: inline-block}}
.resize431526{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize431526{width: 23.854vw;height: 23.854vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi970386{display: none} .internal .media .lz.normal_dpi24786{display: none} .internal .media .lz.low_dpi392110{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi970386{display: none} .internal .media .lz.normal_dpi24786{display: inline-block} .internal .media .lz.low_dpi392110{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi970386{display: inline-block} .internal .media .lz.normal_dpi24786{display: none} .internal .media .lz.low_dpi392110{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi970386{display: inline-block} .internal .media .lz.normal_dpi24786{display: none} .internal .media .lz.low_dpi392110{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi970386{display: none} .internal .media .lz.normal_dpi24786{display: none} .internal .media .lz.low_dpi392110{display: inline-block}}
.resize264486{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize264486{width: 23.958vw;height: 23.958vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi870918{display: none} .internal .media .lz.normal_dpi567330{display: none} .internal .media .lz.low_dpi198942{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi870918{display: none} .internal .media .lz.normal_dpi567330{display: inline-block} .internal .media .lz.low_dpi198942{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi870918{display: inline-block} .internal .media .lz.normal_dpi567330{display: none} .internal .media .lz.low_dpi198942{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi870918{display: inline-block} .internal .media .lz.normal_dpi567330{display: none} .internal .media .lz.low_dpi198942{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi870918{display: none} .internal .media .lz.normal_dpi567330{display: none} .internal .media .lz.low_dpi198942{display: inline-block}}
.resize355165{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize355165{width: 23.854vw;height: 23.854vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi-22307{display: none} .internal .media .lz.normal_dpi707235{display: none} .internal .media .lz.low_dpi891297{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi-22307{display: none} .internal .media .lz.normal_dpi707235{display: inline-block} .internal .media .lz.low_dpi891297{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi-22307{display: inline-block} .internal .media .lz.normal_dpi707235{display: none} .internal .media .lz.low_dpi891297{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi-22307{display: inline-block} .internal .media .lz.normal_dpi707235{display: none} .internal .media .lz.low_dpi891297{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi-22307{display: none} .internal .media .lz.normal_dpi707235{display: none} .internal .media .lz.low_dpi891297{display: inline-block}}
On the other hand, the punk aesthetic has its appeal, since Berliners don't take the leather boots off their feet at all, besides the Uggs, they are fans of Rick Owens' combat boots and Dr. Martens' too. Leather accessories, in general, are part of them, in chokers, harness belts, and college-style bags.
It makes sense that they consume leather designs created to last, as it’s one of the generations most concerned with the environment and conscious consumption. The McKinsey and Business of Fashion State of Fashion Report says that 9 out of 10 Gen Z consumers believe that companies have a responsibility to deal with environmental and social issues. This should be a practice at any age.
.resize-34817{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize-34817{width: 50vw;height: 50vw;margin-right: -1.563vw;margin-left: -1.563vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi756500{display: none} .internal .media .lz.normal_dpi539378{display: none} .internal .media .lz.low_dpi774433{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi756500{display: none} .internal .media .lz.normal_dpi539378{display: inline-block} .internal .media .lz.low_dpi774433{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi756500{display: inline-block} .internal .media .lz.normal_dpi539378{display: none} .internal .media .lz.low_dpi774433{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi756500{display: inline-block} .internal .media .lz.normal_dpi539378{display: none} .internal .media .lz.low_dpi774433{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi756500{display: none} .internal .media .lz.normal_dpi539378{display: none} .internal .media .lz.low_dpi774433{display: inline-block}}
.resize337021{width: auto;height:auto;}@media (min-width: 961px) { .internal .lz.resize337021{width: 50vw;height: 50vw;margin-right: -1.563vw;margin-left: -1.563vw;}}@media (-webkit-max-device-pixel-ratio: 0.95), (max--moz-device-pixel-ratio: 0.95), (-o-device-pixel-ratio: 1.9/2), (max-device-pixel-ratio: 0.05) { .internal .media .lz.high_dpi710492{display: none} .internal .media .lz.normal_dpi458372{display: none} .internal .media .lz.low_dpi770333{display: inline-block}}@media (-webkit-min-device-pixel-ratio: 0.96), (min--moz-device-pixel-ratio: 0.96), (-o-device-pixel-ratio: 1.92/2), (min-device-pixel-ratio: 0.96) and (-webkit-max-device-pixel-ratio: 1.24), (max--moz-device-pixel-ratio: 1.24), (-o-device-pixel-ratio: 2.48/2), (max-device-pixel-ratio: 1.24) { .internal .media .lz.high_dpi710492{display: none} .internal .media .lz.normal_dpi458372{display: inline-block} .internal .media .lz.low_dpi770333{display: none}}@media (-webkit-min-device-pixel-ratio: 1.25), (min--moz-device-pixel-ratio: 1.25), (-o-device-pixel-ratio: 2.5/2), (min-device-pixel-ratio: 1.25) { .internal .media .lz.high_dpi710492{display: inline-block} .internal .media .lz.normal_dpi458372{display: none} .internal .media .lz.low_dpi770333{display: none}}@media (min-width: 1921px) { .internal .media .lz.high_dpi710492{display: inline-block} .internal .media .lz.normal_dpi458372{display: none} .internal .media .lz.low_dpi770333{display: none}}@media (max-width: 641px) { .internal .media .lz.high_dpi710492{display: none} .internal .media .lz.normal_dpi458372{display: none} .internal .media .lz.low_dpi770333{display: inline-block}}
Will you follow their rules?
What all generations want here.