METCHA | the oracle of leather design culture.

METCHA | A global initiative aimed at taking leather-oriented stories into the spotlight to reflect today's generation's view of design and culture.

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The bar is set by a 6-step shopping experience for completely unique leather jackets.

Cross the digital border for By The Namesakes fully-custom

If you read our interview with Rosa Halpern, the designer & owner of By The Namesake, you might be itching for a chance to create your own leather jacket with whatever details you'd like.

A leather piece made just for you is the ideal tool for a confidence boost, and that goes from finally getting a jacket that fits just like a second skin to choosing every little detail of your lifetime companion and getting that feeling of 'this is my representation' in leather.

"I wanted to build a brand that encourages our customers to feel like strong women today. That’s really at the core of everything we do — empowering today’s women to be the Namesakes of tomorrow. The best, baddest versions of themselves, emboldened to do good for the world.", said Rosa in our Q&A.

After the statement of empowering woman by telling their stories in the name of each piece, the launch of the menswear collection also shed light on the names of men with a legacy of advocating for female empowerment — like Prince & Nelson Mandela, no biggie. The result? Women seeing themselves in some of the "male" designs and vice-versa, meaning there's a design for everyone in every single size & customizing detail.

Being leather-centered gives By The Namesake the power to provide countless options. So, if you're having a more feeling extra day you can rock a golden Crackle leather piece. Or the timeless day 'n' night choice of the black Kobe leather with a heavier grain and a need to be worn-out. Or even one of the 32 leather options at By The Namesake's website. Don't worry.

The spot for your perf fit is @ By The Namesake's website. Pro tip: try their no-less than badass custom leather pants that come in too many options to count on your fingers.

For more of their empowering message, head to our exclusive interview with Rosa & keep the inspiration going at [metcha originals].

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