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METCHA | A global initiative aimed at taking leather-oriented stories into the spotlight to reflect today's generation's view of design and culture.

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The campaign envisions a meeting of eccentric creatives in a Californian home.

A$AP Rocky Tyler and Iggy Pop Gucci Life of a Rock Star

That Iggy Pop loves to party Gucci style, we already know. The rockstar has been seen in the Gucci Cruise 2020 campaign ComeAsYouAre_RSVP with the creative direction of Alessandro Michele earlier this year.

Now, it's time for the hypest rappers on the fashion scene to joy him in a party-like-it's-pre-quarantimes moment. A$AP Rocky and Tyler, the Creator turn up in an old Rolls-Royce and enter the home, joining Iggy Pop for a jam sesh.

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“A certain type of fun is also portrayed and the idea of how one’s obsession with appearances can create a kind of common ground that can become a sort of brotherhood. It was beautiful to see these three men together, seemingly different but very similar”, said Alessandro Michele on the new Gucci Tailoring campaign directed by Harmony Korine in February.

They were photographed by Harmony Korine at a Mid-Century Modern West Coast L.A. mansion before the pandemics for a new delightful Gucci men's tailoring campaign & leather goods.

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Find the luxe leather goods & suede tailoring they wore on the video & photoshoot, plus some of our choices for the Gucci Tailoring: the next chapter collection.

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Gucci Horsebit 1955 duffle bag

Tyler is wearing the bag inspired by the one introduced in Cruise 2020: the duffle bag presents a new shape for the Gucci Horsebit 1955 collection and it's part of Gucci’s genetic code.

Dionysus leather clutch

To go with A$ap fashion killa style, the choice was the Dionysus clutch, introduced in Spring 2020 in a folded flap design, envelope-style shape, finished with a detachable wrist strap and the line's defining tiger head closure, a reference to the Greek god Dionysus, encrusted with sparkling crystals.

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Loafer with Web and Interlocking G

Which shoe to wear with a full red Gucci tailoring piece? A loafer crafted from brown leather, that combines traditional details like the tassel with the House elements — it's a versatile way to wear and style embrace each person who is part of the House’s individual spirit.

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GG mini bag with clasp closure

Established symbol of Gucci's heritage, the GG Supreme mini bag has a squared shape, finished with a logo-engraved metal buckle. First used in the 1970s, the GG logo was an evolution of the original Gucci rhombi design from the 1930s. To be carried at the wrist or worn as a shoulder bag, it has a functional design.

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Gucci Horsebit 1955 Mini Bag

Presented in a petite rectangular shape, the Gucci Horsebit 1955 mini bag is introduced for Pre-Fall 2020 in brown leather. Inspired by archival designs, the accessory highlights the double ring and bar design that has been established as one of the most distinctive elements among the House symbols borrowed from the equestrian world. Pieces with versatile ways to wear and style embrace each person who is part of the House’s individual spirit.

Men's Ankle Boot

Crafted from black leather, this style is reminiscent of the classic Chelsea boot with elastic inserts on either side. Emblematic of the intricate spirit of the Pre-Fall 2020 collection, House codes appear throughout the collection as subtle details. Here, a miniature version of the Double G appears as a subtle logo detail.

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G-Timeless Watch, 40mm

Part of the G-Timeless collection, this automatic watch is designed with a leather strap and guilloché dial. House motifs are displayed on the dial, including the bee, the star, and the feline head. The transparent case back allows a view of the watch movement.

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To cop your favorite tailoring, bags, and leather goods, visit Gucci webstore.

In other fresh apparel news, here's why people are begging for a reprint of The Chanel Issue n•5 for Chaos SixtyNine.

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